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Taro Tsujimoto is a fictitious Japanese ice hockey player who was selected in the 1974 NHL amateur draft as the 183rd overall pick by the Buffalo Sabres. The decision to draft a non-existent player was made by Sabres general manager Punch Imlach, who was frustrated by the absurd length of the draft, and in the late rounds decided to have fun and draft someone unusual. Together with Sabres director of communications Paul Wieland, they created Taro Tsujimoto, a 20-year-old Japanese forward who played for the fictional Tokyo Katanas of the Japan Ice Hockey League. The name was inspired by Japanese American Joshua Tsujimoto, who owned a grocery store Wieland would regularly drive by. Taro Tsujimoto quickly became an inside joke for Sabres fans, and is a beloved figure in team history.
Wieland wanted the player to be of Japanese descent, and he knew what the last name would be. As a college student driving Route 16 from Buffalo to St. Bonaventure, Wieland would regularly pass by a grocery store owned by a Japanese American named Joshua Tsujimoto. Imlach's secretary called Tsujimoto, and asked for permission to use his family name without revealing the club's true intent. The secretary also asked what were popular first names in Japan, to which Tsujimoto responded with the name Taro. The official backstory for Taro Tsujimoto was that he was a 20-year-old forward from Osaka, who put up 15 goals and 25 points in the season before the draft. Tsujimoto played for the Tokyo Katanas, a fictional team in the Japan Ice Hockey League. Imlach approximated the word katana was the closest to the word sabre in the Japanese language, as they were both types of swords.
Taro Tsujimoto was selected by the Buffalo Sabres in the 11th round of the 1974 amateur draft, as the 183rd overall pick. Campbell did not question the decision, and proceeded as normal. Due to the format of the secret draft, Campbell then had to call the other 17 teams' general managers and spell the name "Tsujimoto" for them, which he admitted was the greatest difficulty he faced during the entire draft. "Shore at 71 still fighter; Tsujimoto a problem", The Globe and Mail, June 12, 1974, page 34. Imlach and Wieland decided to not inform any staff members of the ruse, including Sabres president Seymour H. Knox III. Reporters were told only that Tsujimoto was "the most secret player in the secret draft". "Sabres Name Draft Picks", Saint John Times-Globe, June 3, 1974, page 11.
Once the draft had concluded, various sports and news outlets published the list of players selected in the draft, a list that included Tsujimoto. Many journalists took an interest in Tsujimoto, as he would have been the first Japanese player to be drafted by an NHL team. As there was practically no NHL scouting in Asia in an era before the World Wide Web, there was no easy way to research whether the Katanas, let alone Tsujimoto, existed. As training camp approached, Tsujimoto was granted his own locker in the team's locker room and a jersey, number 13; when pressed upon where Tsujimoto was, Imlach demurred, stating that he was not sure whether Tsujimoto would come to the United States in time for the 1974–75 season but that the team would retain the player's rights if he did not. Once Imlach confessed to the hoax, Campbell did not find it funny, and the NHL would eventually change the pick to an "invalid claim" for its official record-keeping purposes.
The Buffalo Sabres of the early 1970s had already become known for an irreverent approach to drafting players. In 1972, Imlach and Wieland announced that the Sabres were signing Mel Moonlight, said to be an experienced street hockey player who did not know how to skate on ice. Moonlight was later revealed to actually be Buffalo News reporter Lee Coppola as a hockey player; Coppola did ultimately appear as a goalie in a pregame event.Svoboda, Chuck. "Mel Moonlight does exist; But he's not for real", Canadian Press, via The Albertan, January 15, 1972, page 17.Bill Fleischman. "Mel Moonlight", Philadelphia Daily News, January 22, 1972, page 28. More seriously, in 1975 the Sabres attempted to draft Greg Neeld, who had lost an eye in an incident while playing for the Toronto Marlboros, despite an NHL rule that players must have sight in both eyes. "Punch Again Bucks NHL Establishment", Buffalo News, June 3, 1975, page 51.
The Hockey News noted in a 2014 article that the Sabres could have opted for one of several potentially impactful players instead of wasting the selection on a joke. For instance, Dave Lumley was selected as the 199th pick by the Montreal Canadiens, Stefan Persson was selected as the 214th pick by the New York Islanders, and Warren Miller was selected as the 241st pick by the New York Rangers. Both Lumley and Persson contributed to multiple Stanley Cup-winning teams in the 1980s, while Miller played in 262 NHL games. The Athletic commented in 2024, in a piece commemorating the 50th anniversary of the hoax, that the Sabres might have drawn more scrutiny for the trick had they not already done well in the draft after selecting a class that included Smith, Lee Fogolin and Danny Gare; The Athletic also noted that the Sabres were not alone in their "wasting" of draft picks, as the expansion Kansas City Scouts and the California Golden Seals had both passed on using their respective eight and ninth round draft selections before the Sabres drafted Tsujimoto.
Legacy
Tsujimoto quickly became an inside joke for Sabres fans, with many fans still wearing custom jerseys to this day. For years after the draft, Sabres fans at Buffalo Memorial Auditorium would hang banners stating "Taro Says..." followed by a witty comment against an opposing team or player, and would chant "We Want Taro" when games became one-sided. In 2011, Panini Group created a Taro Tsujimoto hockey card, and included it within select box sets as a collector's item. In 2013, the New Era Cap Company sold Tokyo Katanas hats to commemorate the 40th anniversary of Tsujimoto's draft selection. Wieland himself referenced the joke in his 2019 autobiography Taro Lives!: Confessions of the Sabres Hoaxer.
See also
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